Adapt your personal sales & marketing approach to the way your CRRRi MYSTIQUE CODE shows that you sell with the most confidence. Doing this will help you to more naturally achieve your highest sales goals--even those that used to feel out of reach.
Start having low pressure sales conversations that connect with your target audience and feels easy because your messaging genuinely aligns with your heart-centered self and deeply held core values & beliefs
A Scientifically grounded framework
It identifies which of the 5 possible ways scientists say you will naturally act or 'CRRRi' (pronounced, 'cry'), when you're blocked from achieving your most highly-prized goals.
These 5 behaviors are:
(C)ONFORM; (R)ETREAT; (R)EBEL; (R)ITUALISM; (I)NNOVATE
Writing lengthy proposals to justify rates that are already too low
Watching less-qualified competitors land $100K deals while you hesitate
Over-preparing for sales calls that end in, "I'll think about it"
Every year, talented women executives and business owners lose $80,000 - $100,000 in revenue--not because they lack expertise, but because they're using sales approaches that work against their natural strengths.
But what if you could transform this revenue gap into your greatest advantage?
The
CRRRi Mystique Code
Advantage...
Your CRRRi Mystique Code reveals your natural path to premium rates. Just like water can transform without changing its core essence (H2O), you can shift from
Hesitation to conviction
Uncertainty to authority
Doubt to confidence
All while staying true to who you are.
Sell Like Water ...
Think of your sales confidence like a thermometer. When you're using approaches that match your natural style, your confidence heats up. When you're forcing yourself to use methods and tactics that don't fit, it goes ice cold.
The Traditionalist
Your confidence warms up using proven methods but freezes when you have to promote yourself or state your worth - yet you can reach steaming hot confidence
while keeping your conventional values
The Reluctant Self-Promoter
Your confidence turns ice-cold with pushy sales tactics, but heats up when you can influence through expertise and relationships - maintaining your thoughtful, behind-the-scenes nature while achieving red-hot results.
Your confidence drops trying to fit into conventional sales systems, but sizzles when you reject the mainstream and create your own authentic path - staying true to your rebel spirit while
reaching peak results
Become...
The Rule-Keeping Realist
Your confidence stays hot when following clear systems & guidelines, but cools the moment rules feel unfair - you can achieve boiling point success when sticking to your structured approach
Your confidence soars when breaking free from traditional rules with fresh, innovative approaches - reaching steam levels by transforming conventional sales methods into something new and exciting
DISCOVER YOUR NATURAL SALES CONFIDENCE CODE
GET YOUR PERSONALIZED CONFIDENCE-BUILDING PLAN
ACCESS YOUR CODE-SPECIFIC SIGNATURE SALES TALK TEMPLATE
Claim Your Path to
"My marketing feels generic"
"Not standing out in my market"
"Website isn't converting"
Transform your CRRRi Mystique Code into compelling communication & signature charismatic messaging that attracts & pre-sells premium clients
"Overwhelmed by follow-ups"
"Losing leads in the pipeline"
"Manual processes eating my time"
Turn your CRRRi style into automated workflows that cuts your work hours in half while keeping clients happy and income growing--even if life forces you to step away.
Your naturally powered confidence code
Specific approaches that amplify your influence
How to command premium rates using your authentic style
Your personalized path to 6-figure opportunities
CRRRi Assessment Results
Personalized Report
Your code-specific Signature Sales Talk template
Confidence-building implementation guide
Why Act Now?
Currently FREE for early movers who will help shape this revolutionary approach
Your success story could help other women transform their sales confidence
Early adopters get priority access to future CRRRi resources
Limited spots available during this initial release phase
My journey to creating the CRRRi Framework began in academic research, studying how social inequality affects resource distribution and human behavior.
As a PhD-level sociologist, I discovered something fascinating: Merton's theoretical model could be extended to the sales and marketing arena to help us better understand and explain why some women naturally thrive in high-stakes business situations while others hold back or freeze altogether.
I know the power of this framework because I actually lived it before I discovered it. I realized that I had a learned way of responding when I faced challenges to achieving high-stakes goals , which contributed to career successes including:
Broke through glass ceilings in male-dominated Wall Street firms
Commanded nearly double the starting salary of peers
Negotiated major contracts for hotel franchise
D. Forbes-Edelen
CRRRi (pronounced, 'CRY') stands apart because it's grounded in behavioral science, not psychology. While tests like Myers-Briggs, DISC, and Strengthsfinder look inside your mind at personality traits or talents, CRRRi examines something entirely different: your natural behavioral patterns when facing real-world sales challenges.
Absolutely! Your CRRRi Code reveals how to leverage your natural style - whether that's quiet authority or dynamic energy. The framework adapts to you, not the other way around.
Traditional sales training tries to change who you are. The CRRRi Framework shows you how to sell confidently by just being who you already are. No personality overhauls required.
While both assessments value authenticity, they measure completely different things for different purposes.
Fascination Advantage focuses on how you naturally captivate others - your personal brand and general influence style. It's about how the world sees you.
CRRRi, by contrast, specifically measures how you naturally adapt when facing critical business challenges, such as wanting to charge premium rates but feeling blocked by conventional sales methods that don't align with your values or sense of integrity.
Here's a practical example:
Imagine you're about to have a sales conversation for a $25K contract.
Fascination Advantage might tell you that you naturally influence through mystique or prestige.
CRRRi shows you exactly how to transform your natural adaptation style into sales confidence for that specific high-stakes situation.
Real-world application:
A consultant learns from Fascination that she naturally fascinates through trust and stability. But she still freezes when asking for higher rates.
Her CRRRi Assessment reveals she's a "Retreater" type who naturally adapts by building influence through expertise.
Now she knows exactly how to leverage this pattern of behavior to confidently close $25K+ deals using deep-expertise conversations instead of traditional sales pitches.
By contrast, if her CRRRi Assessment shows she's a "Rebel" type who naturally adapts by creating her own authentic path, she would be able to confidently close premium clients--especially those who value fresh thinking--by leaning into the outsider perspective that ignites her sales confidence.
The CRRRi Framework comes from behavioral science research.
It's based on sociological theory that explains how people naturally adapt when pursuing valuable goals (like charging higher rates) but feel blocked by socially imposed barriers (like being forced to use traditional sales tactics they hate).
We've applied this specifically to help professional women transform their natural adaptation patterns into unshakeable sales confidence.
That's why we offer a free strategy session to review your results. You can schedule this after receiving your assessment to ensure you understand exactly how to apply your CRRRi Code for maximum impact.
You'll get your customized confidence-building plan immediately after completing the assessment. Many professionals report feeling more confident in their very next sales conversation, simply by understanding and working with their natural style instead of against it.
The CRRRI Assessment itself is completely FREE. This includes:
• Your personalized CRRRI profile
• Detailed results report
• Style-specific sales templates
• Basic implementation guide
We're offering the assessment at no cost because we're passionate about helping professional women discover their natural path to sales confidence, and we're building a community of success stories.
Optional Personal Support:
If you'd like personalized guidance in applying your CRRRI results to your specific business situation, we offer 30-minute strategy consultations.
During this session, we'll:
• Deep-dive into your unique results
• Create custom implementation strategies
• Address your specific sales challenges
• Design action steps for your business context
Consultation fees vary based on your needs and level of support desired.
After receiving your assessment results, you'll have the option to schedule a consultation if you'd like this additional guidance.
While Kolbe measures your instinctive modes for problem-solving and taking action in general (your conative style), CRRRI serves a distinctly different purpose.
It identifies your natural adaptation patterns specifically when facing sales confidence challenges.
Here's the key difference:
Kolbe tells you if you're naturally a Fact Finder, Follow Through, Quick Start, or Implementor in your overall approach to tasks.
CRRRi reveals how you naturally adapt when you need to sell your expertise at premium rates but feel blocked by conventional sales methods.
For example:
A consultant might learn from Kolbe that she's a high Fact Finder who naturally gathers detailed information. Yet she still struggles with confidently stating her rates.
Her CRRRi Assessment might reveal she's a Ritualist type who needs clear, fair systems to feel confident in sales situations.
Now, she knows exactly how to transform her detail-oriented nature into a structured sales approach that feels authentic and builds confidence.
The CRRRi Framework isn't about general problem-solving modes - it's specifically designed to help you:
• Understand your natural response to sales pressure
• Transform that response into confident action
• Close high-value deals using approaches that match your authentic style
Your CRRRi Assessment is completely free. Take it, review your results, and decide if this approach resonates with your authentic style.
If you don't gain valuable insights about your natural sales style from your assessment results, we'll personally review your report with you to ensure you get maximum value from your CRRRi Code.
Your data is protected by enterprise-level security. We never share your personal information or assessment results with third parties.
(1 get it... 1 do too)
So ...
YOU CAN CONTINUE TO...
WALK AWAY FROM OPPORTUNITIES
DISCOUNT YOUR FEES
OVERPROMISE
CHASE AFTER ANYBODY WHO WILL PAY YOU ANYTHING
Or ...
YOU CAN CHOOSE TO...
DISCOVER YOUR CRRRi MYSTIQUE CODE
IGNITE YOUR AUTHENTIC SALES CONFIDENCE
CLOSE MORE HIGH-STAKE $100K DEALS
DOUBLE YOUR FEES WITHOUT FEAR, APOLOGY OR GUILT
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CLIENT
AMAZING COMPANY
STOP THROWING $6K - $8K DOWN THE DRAIN EACH MONTH
Get Your CRRRi MYSTIQUE CODE
To Start CONFIDENTLY Asking for What You're Worth--AND GET IT!
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